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Predictably Irrational: The Hidden Forces That Shape Our Decisions  
�@�̡GAriely, Dan  
�X������G2011 / 04 / 29  
�X�����GHarperCollins  
ISBN : 9780061958724  
����GNT 403��  
����GNT 322��  
 

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Explores the reasons why irrational thought often overcomes level-headed practices, explaining the structural patterns that cause people to make the same mistakes repeatedly, with new insight into the financial crisis.

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